GAC Honda Extends Its China Bet to 2038. The Hard Part Is Surviving the Reset

GAC Honda Extends Its China Bet to 2038. The Hard Part Is Surviving the Reset

“Let the team that lives on this land every day define the cars Chinese customers drive every day.” That was the message GAC Honda used at a strategy briefing in Taiyuan to frame a new phase of its partnership with Honda, now extended through 2038.

VW ID. AURA T6 Signals a Shift From Wolfsburg Definition to Changchun Definition
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VW ID. AURA T6 Signals a Shift From Wolfsburg Definition to Changchun Definition

The launch of the Volkswagen ID. AURA T6 marks more than the arrival of another electric vehicle.

Ford’s China Strategy Expands as Geely and Changan Play Different Roles
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Ford’s China Strategy Expands as Geely and Changan Play Different Roles

Ford’s recent partnership with Geely over European manufacturing capacity has triggered speculation that the US automaker may be reducing its commitment to Changan Ford.

Ford Turns to Geely to Reset Its European SUV Strategy

Ford Turns to Geely to Reset Its European SUV Strategy

Ford is handing part of the future of its European manufacturing network to Geely, in a partnership that captures how rapidly the balance of power in the global car industry is shifting.

Ford Turns to Geely for Its European EV Bet, Leaving Changan on the Sidelines

Ford Turns to Geely for Its European EV Bet, Leaving Changan on the Sidelines

Ford’s decision to build a new vehicle-manufacturing partnership with Geely in Spain marks a striking shift in the global auto industry’s balance of power.

Audi’s E7X Signals a German Luxury Comeback in China’s EV Market

Audi’s E7X Signals a German Luxury Comeback in China’s EV Market

When many industry observers had begun writing off traditional luxury brands in China’s electric vehicle race, Audi’s E7X delivered an unexpected early result.  

Nissan’s China Bet Is Being Undermined by Its Japan Alliance
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Nissan’s China Bet Is Being Undermined by Its Japan Alliance

Nissan has spent the past two years trying to convince Chinese buyers that it can behave like a local carmaker. Its slogan has been simple enough: “in China, for China, to the world.” 

BMW’s China EV Strategy Has Collapsed — Now It’s Betting Everything on Neue Klasse
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BMW’s China EV Strategy Has Collapsed — Now It’s Betting Everything on Neue Klasse

BMW is preparing for one of the most abrupt resets in its China electrification strategy: a near-total pause in its locally built battery-electric line-up before the arrival of its next-generation EV platform.

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